Launch Day Is Not the Strategy: What to Do in the 14 Days After You Ship
What to do in the two weeks after launch so the spike turns into better pages, better proof, and clearer next steps.
Product launch essays, maker stories, build notes, and product-discovery thinking from inside Shipstry.
What to do in the two weeks after launch so the spike turns into better pages, better proof, and clearer next steps.
Why I turned Shipstry's backlink directory into a product-scoped submission workflow, so makers can track outreach, follow-ups, and live listings without going back to spreadsheets.

My default way to structure product SEO pages so they match intent, explain the workflow, and turn search traffic into real evaluation.
Why Shipstry hides vote counts and rankings during a fixed daily window, and what fairer product discovery should look like for indie launches.
How Shipstry handled a live production upgrade with comment and payment migrations, historical order backfills, and a short write freeze — all while keeping the site publicly accessible.
A practical guide for solo makers and small teams on preparing, executing, and following through on a product launch — from positioning to post-launch growth.
How I built a product ship registry with TanStack Start, Cloudflare Workers, D1, and R2 in 8 days — 640 commits, zero cold starts, and a lot of coffee.